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Blindspot

By mapping audience demographics and ranking nearby inventory, it creates a tailored hour-by-hour schedule that aligns with real-world patterns such as commuting times, foot traffic, and venue operating hours. This data-driven approach not only enhances targeting precision but also ensures that campaigns resonate with the intended audience at optimal times. With its capability for dynamic scheduling, Blinky allows advertisers to adjust each screen's content in real-time, providing estimates for reach and potential outcomes.

Features

  • Streamlined campaign planning β€” Quickly transform your campaign objectives and budget into actionable plans.
  • Audience mapping β€” Effectively identify and target the right audience for your DOOH campaigns.
  • Dynamic scheduling β€” Optimize screen schedules based on real-world patterns like commutes and venue hours.
  • Inventory ranking β€” Automatically rank nearby inventory to ensure maximum visibility and impact.
  • Real-time reach estimation β€” Get accurate estimates of reach and outcomes for your campaigns.
  • Seamless export to Blindspot β€” Effortlessly export your launch-ready plan for execution.
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